B2B Social Growth: Presented By Tribal Impact
Our aim is to educate B2B marketers on the power of enabling your employees' voices on social media platforms. We do this by speaking to people who have completely owned and successfully scaled their programmes.
Every episode we take a deep dive into the different components which comprise a holistic approach towards digitally enabling your organisation, from Digital Selling, Leadership Digital Activation, Employee Advocacy, Influencer Marketing, Employee Generated Content, Social Monitoring and Listening, down to the more tactical stuff like measuring the success of your programmes or getting buy-in for your initiatives.
Join Sarah Goodall, Justyna Brownbridge and Sarah Winter from Tribal Impact as they unfold the successes and expertise of other B2B Social Media experts.
B2B Social Growth: Presented By Tribal Impact
Global Employee Advocacy: Challenges And Truths With Joe Morris From Capgemini
In today's fast-paced business landscape, employee advocacy is quickly becoming a core part of how B2B companies go to market.
However, rolling out a company-wide program can be daunting and there are several common barriers to success.
Join Joe Morris, global B2B social media and employee advocacy leader at Capgemini, and Tribal Impact’s Sarah Winter, who'll explore what it takes to embed employee advocacy on a large scale. We'll be covering:
- How do you mobilise employee advocacy on a large scale?
- The main barriers to a successful employee advocacy program
- Tips to embed a digital culture globally
