B2B Social Growth: Presented By Tribal Impact
Our aim is to educate B2B marketers on the power of enabling your employees' voices on social media platforms. We do this by speaking to people who have completely owned and successfully scaled their programmes.
Every episode we take a deep dive into the different components which comprise a holistic approach towards digitally enabling your organisation, from Digital Selling, Leadership Digital Activation, Employee Advocacy, Influencer Marketing, Employee Generated Content, Social Monitoring and Listening, down to the more tactical stuff like measuring the success of your programmes or getting buy-in for your initiatives.
Join Sarah Goodall, Justyna Brownbridge and Sarah Winter from Tribal Impact as they unfold the successes and expertise of other B2B Social Media experts.
B2B Social Growth: Presented By Tribal Impact
Why Social Media Is Not Just For Gen Z With Luan Wise
Join Tribal Impact's Sarah Goodall who'll be talking to Luan Wise, marketing consultant and founder of thelighthouse.social, about generational differences on social media and why social isn't just for Gen Z. We'll be covering:
- How brands can engage Gen Z on social
- How different generations use social media
- "I'm too old for social media" and other objections to social
- Youtube: Do you need to adapt your strategy?
