When working in a highly regulated industry, you need to take a different approach to social business. However, despite there being various red lines, it's no different from knowing what you can and can't say in public - it's just a different channel.
In this episode, Tribal Impact CEO Sarah Goodall and Keith Lewis discuss:
✔ Regulatory red lines
✔ Starting with a comfort blanked
✔ No quick influence wins
✔ Ethics build business
To see what Keith is up to now, check him out on Linkedin.