B2B Social Growth: Presented By Tribal Impact
Our aim is to educate B2B marketers on the power of enabling your employees' voices on social media platforms. We do this by speaking to people who have completely owned and successfully scaled their programmes.
Every episode we take a deep dive into the different components which comprise a holistic approach towards digitally enabling your organisation, from Digital Selling, Leadership Digital Activation, Employee Advocacy, Influencer Marketing, Employee Generated Content, Social Monitoring and Listening, down to the more tactical stuff like measuring the success of your programmes or getting buy-in for your initiatives.
Join Sarah Goodall, Justyna Brownbridge and Felipe Torres from Tribal Impact as they unfold the successes and expertise of other B2B Social Media experts.
B2B Social Growth: Presented By Tribal Impact
Leaders Hold The Key To Employee Advocacy Activation With Michael Brenner, Author of Mean People Suck
90% of CEOs think that their organisations have empathy for their employees and customers, but the number of employees that agree with this is less than half.
Employee engagement is now more important than ever and many leaders aren't aware of lack of engagement until it's too late.
In this episode, Tribal Impact CEO Sarah Goodall and Michael Brenner, CEO of Marketing Insider Group and author of 'Mean People Suck' discuss:
✔ Why Mean People Suck? Michael’s new book
✔ How Engaged are employees really?
✔ Using empathy to create a happier life
✔ What can leaders do to support employees?
✔ Activating a Company
